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David Forer
Master of Wine
- Discipline
- Other
i. Biography
Born in England, David Forer has built a career where commerce, craftsmanship, and identity meet. His work as a strategic advisor to wine and spirits ventures is the discipline of helping brands define who they are, where they come from, and why they matter. That includes corporate strategy for new and existing wine brands, plus the harder, ongoing task of shaping messages that can hold across producers and regions without losing precision.
The Path
Council work with the Institute of Masters of Wine sits alongside advisory practice in David Forer’s current role, linking professional oversight with the day-to-day realities of brand building. In both settings, the work depends on judgement: how an industry speaks about itself, how reputation is maintained, and how the story around a bottle is made legible to the market. Co-ownership of Vinos Forer Massard and Clos Salance places David Forer inside the world he advises. Those names connect his advisory work to active participation in wine, giving his profile the weight of lived familiarity rather than distance. The result is a practice shaped by both strategy and proximity to the pressures and possibilities of the sector.
The Work Today
He advises wine and spirits ventures, focusing on corporate strategy for new and existing brands. That work sits at the point where a brand has to become clear enough to be read and distinct enough to be remembered. New labels need direction and a coherent identity; established names need sharper language and a message that travels cleanly across markets. David Forer’s role is to translate those needs into strategy that stays commercially workable while remaining aligned with the character of the brand.
Signature
The repetition of these names signals continuity between counsel and ownership. Vinos Forer Massard and Clos Salance are part of David Forer’s signature in the broadest sense: the projects and places most closely tied to his practice, and the working relationships that shape it.
Acclaim
David's honors include Master of Wine (2017). Earned in 2017, that distinction marks a clear point of recognition in a career built on expertise and long engagement with wine. It gives structure to the authority behind his advisory work and helps explain the weight of the judgments he brings to brand strategy.
Profile updated July 2026
FAQ
Asked of David
What is David Forer's current role?
As of 2026, David Forer is Council Member of Institute of Masters of Wine.
What recognition has David Forer received?
Master of Wine (2017).
What is David Forer known for?
Developing corporate strategies for new and existing wine brands.
