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Erin Schaeferle
World's 50 Best Bars
- Discipline
- Other
i. Biography
From University of North Florida and Florida Culinary Institute into hospitality, then spirits, Erin Schaeferle’s work has moved along the line many operators know well: service discipline first, then brand-facing responsibilities that depend on control, timing, and read on the room.
The Climb
Training at University of North Florida and Florida Culinary Institute gave Erin Schaeferle a base that reads across both service and systems. The useful part of that foundation is not pedigree for its own sake, but range: enough structure to work operations cleanly, enough hospitality to stay useful on the floor, and enough flexibility to move between guest-facing sales and behind-the-scenes coordination. The early roles show that range in practice. As Executive Assistant at Chef's Garden Catering (2014–2015), the work sat close to the logistics that keep service moving. At Teance Fine Teas (2015–2016), Operations Manager meant consistency and daily oversight in a product business. By the time she reached Senior Event Sales Coordinator at Bi-Rite Family of Businesses (2016–2019), the remit had expanded into sales with hospitality sensibility, where event execution and commercial results had to hold together. At Swedish American Hall + Cafe Du Nord (2019–2021), manager, sales and operations pulled both sides of the work into one title: the business end and the relationship end. The move to Northwest Brand Ambassador, Collectif 1806 at Rémy Cointreau (2021–2023) pushed further into spirits advocacy, where representation, product knowledge, and consistency matter as much as reach. Serving as U.S. West Co-Chair at Spirited Awards (2024) placed Erin Schaeferle in the recognition side of the trade as well, a role tied to the industry’s own standards and conversations. Today, Erin Schaeferle works as Brand Specialist, L'Equipe St-Germain of TEAM Enterprises (since 2019), co-founder of The After Hours Group (since 2020), and Regional Brand Ambassador, Mr Black Coffee Liqueur of Proof Media Mix (since 2023). The pattern is clear: operational grounding first, then more visible brand leadership, with hospitality still supplying the practical frame underneath the work.
Today
The current work sits in spirits advocacy and brand building. As Regional Brand Ambassador for Mr Black Coffee Liqueur at Proof Media Mix in California, United States, Erin Schaeferle represents the brand across the region and translates product identity into direct, repeatable encounters. In parallel, the role as Brand Specialist for L'Equipe St-Germain at TEAM Enterprises keeps the work close to brand voice, market presence, and the day-to-day discipline of keeping a name legible in the trade. Hospitality and spirits remain the useful pair here: one teaches service, the other asks for consistency, and the overlap is where the work lands.
Recognition
Erin Schaeferle has received Tales of the Cocktail Foundation, Best U.S. Brand Ambassador (Top 10 nominee) (2024). Erin's honors include Best U.S. Brand Ambassador (Top 10 nominee).
Profile updated July 2026
FAQ
Asked of Erin
What is Erin Schaeferle's current role?
As of 2026, Erin Schaeferle is Regional Brand Ambassador for Mr Black Coffee Liqueur.
Where did Erin Schaeferle train or study?
Erin Schaeferle trained at University of North Florida and Florida Culinary Institute.
What recognition has Erin Schaeferle received?
Best U.S. Brand Ambassador (Top 10 nominee) (2024).
