Pierre Jean Larraqué

The Path

Since 2013, Pierre Jean Larraqué has served as president and chief executive officer of Larraqué Vins International. The role has been one of direction rather than display, with the emphasis on keeping the estate tied to Bordeaux’s specific conditions and on maintaining continuity between land, house style, and market position. That kind of leadership depends on consistency: the vineyard remains the fixed point from which the rest of the work is organized.

The Work Today

Today, the work at Larraqué Vins International is centered on Bordeaux wines. In Pierre Jean Larraqué’s framework, Bordeaux is not a category used for convenience; it is the structure that gives the company’s production its shape and limits. The task is to carry vineyard character into wines that read clearly, hold balance, and remain faithful to the place that produces them.

Career - President and chief executive officer, Larraqué Vins International (2013–present)

Signature

Pierre’s signature wines include Château Le Virou, Sublimus, Château Barre Gentillot, and Cap Nature Rose. These bottles sit within the estate’s Bordeaux identity, and together they show how Larraqué Vins International organizes its portfolio around precision, texture, and terroir-led interpretation.

In Their Words “When we understood this soil, when we understood these terroirs, we can draw out the quintessence of this cuvée and achieve finesse that is really considerable.”

Acclaim

Larraqué says, "We are currently the only French and Bordeaux international brand with this 'producer' intent, and we are very proud of it." The point is one of positioning: a producer identity stated plainly, with Bordeaux tradition kept in view. He also says, "I would like people, when they see the Nathalie Haussmann label, to be sure they will have a fruity, authentic, generous product." That expectation is direct, and it sets the label up as a promise of style rather than a matter of presentation.

FAQ What is Pierre Jean Larraqué's current role? Pierre Jean Larraqué is President and chief executive officer. What is Pierre Jean Larraqué known for? Bordeaux wines.