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    Winemaker

    Carole Frelin

    Directrice Commerciale, Jacques Frelin Vignobles

    Discipline
    Winemaker
    Portrait of Carole Frelin

    Portrait of Carole Frelin

    i. Biography

    Commercial direction in wine depends on more than distribution, and at Jacques Frelin Vignobles in Montpellier, Carole Frelin’s work sits squarely in that register. The family project is built around organic wine, and her remit reflects the commercial side of that equation: trade-facing bottles, attentive service, and the discipline needed to keep quality consistent across different markets. In practice, the role is about timing, precision, and responsiveness as much as product, and that is where her value lies.

    Coming Up

    Training at Montpellier SupAgro gave Carole Frelin a base in agriculture and commerce, two fields that continue to structure her work. The first step in that path was Chef de Secteur GMS at Terroirs Vivants (2010–2013), a position that demanded commercial rigor and close attention to the market’s daily realities. Since 2013, she has been responsable des Ventes Secteur of Lidl, while also serving as Directrice Commerciale of Jacques Frelin Vignobles. Read together, those roles map a career defined by continuity, responsibility, and an understanding of how products move from producer to customer.

    Where They Are Now

    Trade-facing organic wine is the center of Carole Frelin’s current remit at Jacques Frelin Vignobles in Montpellier, where she is Commercial Director and also serves as co-manager and Commercial Manager. The family project remains the frame for that work, and the commercial lane she occupies is defined by service, adaptability, and a clear eye on the demands of professional clients. The strength of the role is operational: quality has to hold, response has to be quick, and the offer has to flex without losing its line.

    Career - Responsable des Ventes Secteur — Lidl, Strasbourg (2013–present) - Directrice Commerciale — Jacques Frelin Vignobles, Montpellier - Chef De Secteur GMS — Terroirs Vivants (2010–2013) Education: Montpellier SupAgro

    Signature

    Le Soleiller Blanc and AOP Corbières BIO sit within the same organic-wine framework that defines Carole Frelin’s work. The signatures are direct in identity and tied to place, which matches the commercial logic of the family project: clear positioning, recognisable origin, and coherence between product and market.

    Honors

    Named a Millésime 2023 winner in 2023, Frelin was recognised within the same commercial and organic-wine context that shapes her current role. The award sits alongside work rooted in Montpellier, directed toward professional markets, and built on responsiveness as well as product quality. It marks a career measured in practical execution and steady commercial purpose.

    FAQ What is Carole Frelin's current role? Carole Frelin is Commercial Director. Where did Carole Frelin train or study? Carole Frelin trained at Montpellier SupAgro. What is Carole Frelin known for? Organic wine.

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